Hyundai Promise certified used car program launched

Hyundai has launched a used-car program for customers who don’t want to shell out big dollars for a new car.

The new Hyundai Promise approved used car program adds an extra year of warranty and roadside assistance for cars that meet strict criteria.

The move should draw new customers to the brand, and boost resale values for existing owners.

The manufacturer says vehicles listed on the new Hyundai Promise website must meet age and odometer requirements, have a complete Hyundai dealer service history and pass a 118-point inspection.

The idea is to give customers peace of mind when picking a second-hand car less than five years old with less than 120,000 kilometres on the clock.

The fledging program does not have many cars to choose from.

While there are more than 1000 Hyundai Kona compact SUVs listed for sale on Carsales.com.au, Hyundai Promise only offers 13 examples today.

A quick check reveals some cars, including a Hyundai Kona and Palisade, are listed for sale on Carsales and Hyundai Promise for the same prices, delivering a bonus to folks who buy through Hyundai.

But a Hyundai i20 N hatchback in Western Australia asked a $1000 premium on the manufacturer’s site compared to the vehicle classifieds giant.

Hyundai is not the first car company to offer an extended warranty to second-hand buyers who snap up cars through its dealer network.

Nissan’s used car program includes a 140-point safety check and up to three years of roadside assistance, while Subaru’s deal adds one year of roadside assistance to cars that have at least one year of factory warranty remaining.

Toyota’s Certified Pre-Owned program adds a bonus year of warranty and roadside assistance to cars less than 10 years old that have travelled fewer than 160,000 kilometres.

Toyota vice president of sales, marketing and franchise operations, Sean Hanley, promoted the brand’s second-hand car network to customers in 2020 when the tiny Yaris hatchback rose from $15,390 to $22,130 plus on-road costs.

Four years later, that car now costs $28,500 plus on-road costs, or more than $32,000 drive-away.

“This is the cost of bringing a car of this nature to market now, Hanley said in 2020.

“If in the event that someone can’t afford that, the credible alternative that we’re seeing is a Toyota certified pre-owned vehicle.

“It’s a choice.”

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