RIYADH: Savvy Games Group, owned by the Public Investment Fund, has signed an agreement with international gaming company Xsolla to build an interactive entertainment center in Riyadh.
Focusing on job creation, game development and publishing, the partnership aims to create 3,600 video game industry jobs in Saudi Arabia by 2030. This initiative supports the Kingdom's Vision 2030 and is expected to create regional and global economic opportunities for developers.
As part of the agreement, Xsolla will establish a regional headquarters in Riyadh, providing product development, technology, customer support, and business development services to help developers and publishers enjoy their projects in the Middle East.
The partnership will also launch key initiatives, including the Xsolla Game Development Academy, Incubator, and Accelerator program. These initiatives are designed to nurture talent, support local and international game development studios, and position Saudi Arabia as a global hub for the industry.
“This partnership with Xsolla represents an important step in our mission to elevate the gaming and esports scene in Saudi Arabia to global prominence,” said Savvy Games Group CEO Brian Ward. .
“By combining our resources and expertise, we are creating jobs and building a vibrant and sustainable industry that will bring opportunity and creativity for years to come,” added Ward.
The partnership will also focus on hosting industry-leading gaming events, funding development projects and connecting local studios with international investors.
This partnership comes after the recent boom in esports in Saudi Arabia, highlighted by the country's first Esports World Cup, which won 62 prizes, 5 million dollars.
It is in line with the National Strategy of Games and Esports of the State, which aims to create jobs and contribute 13 billion dollars to the gross domestic product of the country.
“We are delighted to partner with Savvy Games Group on this huge initiative. Our shared vision for the future of video games aligns well, and together we aim to empower developers, promote creativity and support future talent in Saudi Arabia,” said Chris Hewish, chief strategy officer at in Xsolla.
Savvy Games Group also announced a separate deal with Niantic Inc., a global leader in augmented reality and location-based games.
Savvy will support Niantic's expansion into the MENA region, particularly Saudi Arabia, UAE and Egypt.
This partnership focuses on inspiring people to play with their communities through live events and local content in the region.
Savvy will also assist Niantic in setting up regional initiatives, including recruiting local talent and setting up offices, to accelerate Niantic's growth and increase engagement among mobile player in the Middle East.
“Our partnership with Savvy Games Group will enhance our presence in this dynamic region and support our growing community of gamers,” said John Hanke, founder and CEO of Niantic.
Through these partnerships, Saudi Arabia is positioning itself as a key player in the global gaming and esports industry, promoting innovation and driving economic growth.
